Liquiteria
In-Store Campaign and Brand Partnerships
Over the span of 2 years working in-house with Liquiteria cold pressed juice and smoothies, I spearheaded creative campaigns around a number of B2B partnerships, with brands including:
Ralph Lauren’s Pink Pony Fund
SoulCycle
Google
Kiehl’s
Working alongside the Art Director and Chief Marketing Officer, I crafted creative campaign concepts and ad copy to highlight these brand partnerships and in-store initiatives. I also penned press releases for these campaigns and managed organic social media content.